November 07, 2019
AYENAH (Persian – means a mirror or reflection), reflects the aesthetics of both its partners Aparna Kumar and Rahul Gupta. The collection of saris, shawls, stoles and dupattas have been produced in the weaving centers of Kashmir and Kashi, using age old traditional techniques in a contemporary feel and have been finished at Aparna’s hand embroidery atelier in Kolkata. Aparna has years of experience in creating exquisite one of a kind hand embroidered heirloom pieces for various designers in the country. Rahul has had 25 years of experience in merchandising and creating products for the export market and consulting for the domestic market.
At AYENAH, both Aparna and Rahul have come together using their years of experience, strengths and aesthetics to synchronize their talents to produce a fresh take on beautiful textiles.